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Since I arrived in Sydney just over two and a half years ago, I’ve busied myself with a variety of initiatives – a long term remote contract, a few freelance projects, numerous volunteer endeavors, one very exciting global collaborative project and a full time marketing and communications role in the not for profit sector. Tomorrow [...] Tony Chapman of Cap C shares his views in this video. Here, Tony, uses the phrase social marketing, not social media. I think we’ve got some serious semantics at work here. I agree that tactics should never be confused with strategy, but so often are! To all you self proclaimed social media experts , ad agency [...] To be honest, I think mine screams I’m a girl geek. My shiny red ipod seems to accompany me everywhere these days. I’ll pop it on the walk to the post office, the train ride to the city or even when I’m vacuuming. This tiny rectangle contains weeks of eclectic education covering marketing, technology, business, communication, [...] |
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Copyright © 2010 Linda Johannesson - All Rights Reserved |
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